Events & Out of Home

Dreamforce 2025

Dreamforce drew more than 45,000 attendees in 2025, bringing Salesforce customers, partners, and employees together across San Francisco. Customer Marketing showed up in a big way, with work spanning the event campus, animated screens during the main keynote, and massive 50-by-50-foot billboards covering San Francisco’s Metreon building. The campaign even made its way to New York with a supporting takeover in Times Square.

Shutterfly

From pop-up shops to Shutterfly’s first Times Square presence, I helped turn big ideas into experiences people couldn’t miss.